5 February 2017

Cosy up with brand new eeni meeni miini moh and e3-M AW17

There's not a season that goes by that eeni meeni miini moh and + e3-M doesn't delight with great design, interesting colour palettes and exceptional quality for kids. New season AW17 is a mixture of warm and cosy fabrics, muted colour combos with bright accents, cool graphics, and a firm focus on fun.


The eeni meeni miini moh stable caters for all ages from newborns, babies, young girls and boys to size 5, and e3-M which extends the label from 2 to 12 years.


With many years of eeni meeni miini moh and e3-M clothes in my girls' cupboards, we can attest to the longevity of these pieces. But what I love best are the thoughtful details - an embroidered logo here, a herringbone tape tab there. 


These are my favourite looks from the new AW17 season, in store and online now...

eeni meeni miini moh Enfant for Babies 0 - 18 months

Those signature knotted ears are original to eeni meeni minii moh and look lovely on velour hoods, as well as the classic cotton jersey beanies. Everything is cute. You can't go wrong:







eeni meeni miini moh for Girls 0 - 5 years

The little lasses have lots of choice of pretty separates and dresses that are sweet without being saccharine. This long sleeved dress in sorbet with lagoon marle stripes and silver bunny print is perfect with the pom pom beanie. Note the stud detail on the boatneck neckline:


This is the perfect Autumn/Winter party dress in peony marle for your little star. The soft gauge knit makes it feel like she's wearing a comfy jumper, but the gathered skirt is all cotton for lightness and flounce. And check out those cute left and right knee hearts on the indigo marle skeggings (skirt + leggings):


This peacock green/blue cotton skirt with contrasting Peony bow is a stand out. Mix and match with the frill-shoulder long-sleeve tshirt with metallic peacock bunny print, peony marle skeggings and signature headband in peony marle to complete the look. What a great colour combo:


Another great colour combo here: grey marle, passionfruit, sorbet and lagoon blue. Layer skeggings with the pretty tulle skirt, and sweet Alice in Wonderland-themed top and signature headband.


eeni meeni miini moh for Boys 0 - 5 years

e3-M and eeni meeni miini moh Creative Director Elizabeth Connor-Cowley has two young fellas, so it's no wonder that she is so in tune with the styles and graphic designs that appeal to boys. This fun camping-themed raglan tshirt pairs perfectly with the left/right slouch pants; cleverly printed upside down so the little wearer can see them; maybe even a helping hand to learn these important words. Top them off with the charcoal marle and grey marle knit scarf for chilly days:


I love this mulberry colour for boys; it looks great combined with grey marle and these black denim pants. This top has a great extra detail - a cotton herringbone tape along the seams:


What a fun Foxy knit with cowl neck. Looks great with these pants in fern green; a really practical and stylish colour that will go with everything:


I love this statement hoodie. This Wild Thing foxy tail print will definitely turn heads. Paired with slouch pants, this makes a super comfy outfit:


e3-M for Girls 2 - 12 years


I asked my girls (7 and 9 years) for their picks from the e3-M AW17 lookbook.  They both loved the unicorn design on this fun long-sleeved dress in soft cotton jersey with elastane for stretch:


Both also like this grid design poncho-style cape in lagoon blue cotton single jersey gauge knit, that will go with everything (also available in charcoal). The hood and ribbed arm cuffs are a clever way to keep extra warm:


I love this denim jacket with grey marle French terry hood, arms and trim. The girls thought the "Forever Young" print on the back was cool too. This is a unisex style that will look good on everyone:


This relaxed long sleeved top with J'adore print looks so comfortable, and fun paired with the rose gold foil skirt and grey marle skeggings (skirt + leggings) with rose gold foil circle detail:


e3-M for Boys 2 to 12 years

There are great prints and designs for the older boys too. This barcode-style long sleeved raglan tee in grey marle and fern green is super cool, and looks great with the relaxed denim dude jeans with striped cotton cuff:


The headphone print on the French terry hoodie in lagoon blue is really cool. Or is it a smiley face?


I like this simple typography long sleeved shirt in grey marle. This would look great on the girls too:


The Forever Young denim jacket with jersey hood, sleeves and trim also comes in black denim and noir marle. Team it with these versatile caramel pants in an unexpected colour that is different, but still neutral enough to go with everything. Also available in liquorice:


These beautiful pieces and more from the AW17 collection are available now instore and online. Bonus points (1.5) for loyalty members until 13 February 2016 (join here).

Images (c) eeni meeni miini moh, produced by Steph Bond-Hutkin for Bondville

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